Loyal Budweiser Light Drinkers Switch Brews Over Transgender Label Controversy US News | The Epoch Times https://ift.tt/sBZSueD CORNVILLE, Ariz.—Whatever alcoholic beverage Scott Bradshaw was nursing in a tall glass while seated at the Old Corral Bar in Cornville, Arizona, it wasn’t Budweiser Light. “Bud Light” is not on Bradshaw’s list of favorite lower-calorie brews these days—not after Anheuser-Busch InBev Brewery mixed business and “woke” politics in promoting a transgender brand ambassador. The company’s decision to hire transgender social media influencer Dylan Mulvaney, a biological male, alienated loyal Bud Light drinkers and hurt sales to the tune of $6 billion. “I think it was a ridiculous thing any marketing person or company could have ever done,” Bradshaw, who lives in Sedona, Arizona, told The Epoch Times.... April 15, 2023 at 04:01AM https://ift.tt/UfG3iNL Allan Stein https://ift.tt/7mAXIxo
Tags
News